Media Release:

Exclusive Pokémon GO gameplay, LEGO Pokémon SMART Play activities and special rewards available at participating LEGO Stores from 3 August – 30 September 2026

Australian Pokémon GO Trainers are invited to continue their adventure this spring as Pokémon GO and the LEGO Group team up to deliver an exclusive in-store experience at participating LEGO Stores across Australia from 3 August to 30 September 2026.

The limited-time activation brings together two of the world most beloved brands, giving Trainers the chance to enjoy exclusive Pokémon GO gameplay while discovering the new world of LEGO Pokémon through interactive in-store experiences.

During the promotion, participating LEGO Store locations will become Pokémon GO destinations, featuring exclusive raids, themed Timed Research, collectible stickers and a special LEGO-themed Stamp Rally.

Players visiting participating stores can take on one-star Pikachu raids, with lucky Trainers having the chance to encounter a Shiny Pikachu or one featuring a special event background.

Visitors can also participate in a LEGO-themed Stamp Rally, exploring designated PokéStops and Gyms throughout the store to collect stamps. Completing the rally will reward Trainers with an encounter featuring a special background Pikachu, with lucky players also having the chance to find a Shiny version.

Exclusive event-themed Timed Research will also be available by opening Pokémon GO at participating LEGO Store locations. Trainers who complete the research before 30 September 2026 will unlock special in-game rewards, while exclusive LEGO-themed Pokémon GO stickers can also be collected by spinning PokéStops and completing event activities.

Beyond the game, Trainers are encouraged to step inside participating LEGO Stores and experience the new LEGO Pokémon SMART Play demonstration at dedicated Trainer Centres. Visitors can get hands-on with LEGO Pokémon and receive a unique collectible SMART Play Tag while also earning a special stamp in their LEGO Passport.*

The collaboration celebrates exploration, creativity and community by encouraging Trainers and LEGO fans alike to get out, discover new experiences and connect with fellow fans.

The Pokémon GO and LEGO Store experience will be available at participating LEGO® Stores in Australia from 3 August until 30 September 2026.

For participating store locations, visit www.lego.com/stores.