JB Hi-Fi rebrand to ‘JBEE’ For Upcoming Transformers Movie

Media Release: Transformers takeover JB Hi-Fi store network June 1-30 Last night, Hasbro and JB Hi-Fi revealed a Transformers takeover of their flagship store in Chadstone Shopping Centre. The ‘Chaddy’ JB Hi-Fi was rebranded ‘JBEE’