Media Release:

Logitech G’s Annual Play Event Unveils Cutting-Edge Gaming Gear, Celebrates New Partnerships, and Brings the Power of Play to Life Through Live Demos and Show Matches.

Logitech G, a brand of Logitech and a global leader in advanced gaming technology and gear, is taking centre stage in Australia with its highly anticipated Logitech G Play 2025 event, held live at Fortress Melbourne.

As part of the global Logitech G Play celebration, featuring major showcases in Spain and now Melbourne, this event brings together over 200 media, partners, creators, and fans for an electrifying night of product launches, esports showcases, and hands-on play. From pro-grade peripherals to next-gen SIM rigs, the evening spotlighted Logitech G’s vision for the future of immersive, cross-platform gaming.

The event will feature keynote presentations, influencer content capture zones, interactive demos, and E-sports show matches, showcasing Logitech G’s commitment to both grassroots talent and elite performance.

HARDWARE REVEALS AND INNOVATION SPOTLIGHTS

Logitech G unveiled a powerful new lineup of gear designed for every kind of player, from esports professionals and sim racers to console champions and creators. Product highlights included:

LOGITECH G321 LIGHTSPEED Wireless Gaming Headset I AU $129.95 – Delivers all-day comfort and powerful, immersive sound. With memory-foam earpads, thick headband padding, and smooth adjustability, it fits every head size. LIGHTSPEED wireless and Bluetooth keep you connected to games, chat, or music, while a 16 kHz flip-to-mute boom mic ensures crystal-clear comms. Simple on-ear controls and Black or White finishes make it perfect for seamless, on-the-go gaming.

LOGITECH G ASTRO A20 X I AU $349.95 – A lightweight (< 300 g) wireless gaming headset built for all-day comfort and multi-system play. With PLAYSYNC audio you can switch seamlessly between Xbox/Switch and PS5/PC, while 24-bit LIGHTSPEED wireless, Bluetooth, or USB-C wired modes give maximum versatility. PRO-G drivers and a high-resolution mic with Blue VO!CE deliver crisp, powerful sound, and on-board DSP plus dual EQs keep your settings locked in. Integrated MixAmp chat/game balance, LIGHTSYNC RGB, and deep G HUB or mobile app control complete a pro-level, travel-ready setup.

LOGITECH G515 RAPID TKL I AU $329.95 – An ultra-slim, high-performance gaming keyboard with low-profile analog switches that let you fine-tune actuation from 0.1–2.5 mm. Rapid Trigger and Key Priority deliver pixel-perfect precision, while Multipoint Action maps two moves to one key. With G HUB for per-key control, macros, and LIGHTSYNC RGB, and a premium stainless-steel build with double-shot PBT keycaps, G515 RAPID TKL is built for fast, durable play in Black or White.

LOGITECH G PRO X SUPERLIGHT 2c I AU $299.95 – A compact, ultralight gaming mouse built for players who prefer a smaller shape for their grip style or hand size. It delivers the same elite comfort, design, and pro-grade performance as the SUPERLIGHT 2, just in a more streamlined form.

LOGITECH G RS50 System I AU $1,199.95 I RS PEDALS AU $259.95 I RS CLUTCH MODELS $69.95 – Delivers 8 Nm of peak torque and 2700° of turning for unmatched realism. With TRUEFORCE feedback, OLED settings display, and LIGHTSYNC RGB rev lights, it’s built for full immersion. Multi-platform ready, it connects G-Series pedals and the Driving Force Shifter via the Racing Adapter for a true pro-level sim racing experience.

LOGITECH G X McLAREN COLLECTION I A50 X McLaren Racing Edition Headset I AU $$749.95 – Brings Formula 1 excitement home with a pro-grade A50 X McLaren Racing Edition headset, RS Formula wheel, and Formula Instinct racing seat, all in McLaren’s signature Papaya colourway. Inspired by McLaren’s MCL38 steering wheel and engineered in lightweight aluminium and durable composites, it delivers authentic control, superior grip, and true F1 realism for sim racers who live to race.

LOGITECH G SUPERSTRIKE – A next-generation gaming mouse built for ultimate speed and precision. Its industry-first Haptic Inductive Trigger System (HITS) replaces traditional switches with inductive analog sensing, cutting click latency by up to 30 ms. With 10 adjustable actuation points, 5 rapid-trigger reset points, and real-time click haptics, each intensity fully tunable in G HUB, SUPERSTRIKE delivers the fastest, most customizable and immersive click experience in gaming.

LOGITECH G HUB – A new feature that unifies your game library, gear and customises your settings in one easy-to-access hub. Compatible with Epic Games, WeGame, Steam and more.

A NEW ERA IN PARTNERSHIPS

Logitech G Play has also marked the launch of a strategic partnership with McLaren Racing, reinforcing Logitech G’s leadership in competitive and cultural gaming spaces. This new alliance brings together two pioneers in performance and innovation to deliver co-branded SIM racing gear, exclusive content, and immersive fan experiences. As part of the collaboration, Logitech G unveiled the limited-edition Logitech G x McLaren Collection, all in McLaren’s signature Papaya colourway,  and showcased new SIM racing bundles designed to elevate realism for drivers of all levels.

“We’re proud to bring Logitech G Play to Melbourne, shining a light on the creativity, competition and community that define modern gaming,” said Daniel Hall, Senior Category Manager at Logitech G ANZ. “This event is about more than product; it’s about celebrating the joy of play and the people who power the gaming movement.”