Media Release 
Media Release:
THE LARGEST CASH PRIZE EVER OFFERED IN A SHORT FILM COMPETITION
RØDE’s annual short film competition My RØDE Reel is back with its biggest major prize yet – a staggering US$250,000 in cash.
Now in its 8th year running, My RØDE Reel is an unmissable opportunity for the world’s filmmakers and content creators to win incredible prizes, reach new audiences, and gain industry recognition to take their career to the next level. Once again, creators are invited to submit a 3-minute short film to go in the runningto win the $250,000 – the largest cash prize ever offered in a short film competition. Entries are now open and close Wednesday, October 20, 2021.
WHAT IS MY RØDE REEL?
My RØDE Reel is the world’s largest short film competition – an annual celebration of creativity that invites filmmakers and content creators to submit an original short film for the chance to win life-changing prizes.
Since 2014, more than 20,000 films have been submitted to My RØDE Reel from over 100 countries around the world, with RØDE awarding millions of dollars in cash and gear to entrants, helping to launch thousands of careers. The 2021 edition of My RØDE Reel sees RØDE upping the ante once again with its biggest major prize to date.
“We are extremely excited to be giving away this massive $250,000 cash prize to the winner of My RØDE Reel,” says RØDE CEO Damien Wilson.“It’s our mission to empower creativity in every way we can, whether that’s through giving everyone access to the technology they need to capture incredible sound to match their vision, or opportunities to take the next step in their creative journey. My RØDE Reel is exactly that – a chance for literally any creator to win big and launch their career. If you’ve got an idea for a short film, we want to see it. Get filming!”
HOW TO ENTER
Entering My RØDE Reel is easy:
- Head to myrodereel.com to access the starter pack.
- Make a 3-minute short film. The brief is completely open – use the different categories to inspire the direction of your film.
- Make a 3-minute behind-the-scenes (BTS) film, which must feature a RØDE product.
- Upload your short film and BTS film to YouTube, then submit them to myrodereel.com.
- Share your film for a chance to win a People’s Choice Prize.
- For the full details on how to enter, head to myrodereel.com.
THE PRIZES
The winner of each My RØDE Reel category will win cash plus a prize pack loaded with gear from RØDE and My RØDE Reel sponsors Nanlite, Zhiyun, MZed, Musicbed, Adobe, Pelican, ARRI, DZOFIlm and Insta360.
The winner of the major prize, the prestigious Judges’ Choice, will win US$250,000 plus a gear prize pack. The winners of the genre and special categories will win US$10,000 plus a gear prize pack. The two runners up of each category will also win a gear prize pack.
There are also eight cash prizes to be won in the Best Chinese Film category – US$20,000 for first place, US$10,000 for second place, US$10,000 for third place, and five US$1,000 ‘High Commended’ prizes.
Click here for the full prize breakdown.
THE JUDGES
The My RØDE Reel major prize winner will be chosen by a panel of filmmaking heavyweights: Jess dela Merced, Ryan Connolly and Sunday Emerson Gullifer.
Jess dela Merced is an acclaimed writer and director from San Francisco. She has made a string of hugely successful short films including ‘HYPEBEASTS’, which she made under Spike Lee’s mentorship, and ‘PHONY’, which was executive produced by Paul Feig and is now in development as a TV series.
Ryan Connolly is a filmmaker and internet personality best known for his educational YouTube channel Film Riot, which has gained over 1.8-million subscribers. He has also written and directed 16 short films, which have amassed over 10-million views. Currently, Ryan is working with 3Arts developing feature films.
Sunday Emerson Gullifer is an award-winning filmmaker from Sydney. Her work has screened at Telluride Film Festival, scored two Australian Directors’ Guild Award nominations, a Vimeo Staff Pick and a string of other industry accolades. In 2020, she was awarded a writing residency in Paris and development funding to write her debut feature film.
Entries are open now and close at 10AM (AEDT/GMT+11) Wednesday, October 20, 2021. Head to myrodereel.com for more info.
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